SAFEIS

Defining the vision, mission and strategy of an esports federation to ensure a long-term sustainable future for esports in Saudi Arabia

We supported SAFEIS, the Saudi Arabian Federation of Electronic and Intellectual Sports, in developing a long-term strategy for esports in the Kingdom, to become a global leader in esports, and to use esports as a vehicle for youth engagement and economic opportunity

We developed a detailed strategy for the federation identifying 26 key recommendations. We outlined key objectives, targets and timelines for the federation to track progress.

SAFEIS have since been able to attract investment from government and the private sector, host high profile esports events, and facilitate the grassroots gaming community